Wanna make an Air Force commercial?

  • Published
  • By Staff Sgt. J.G. Buzanowski
  • Secretary of the Air Force Public Affairs
WASHINGTON (AFNS) --  Senior leaders are asking Airmen to get behind the camera and submit a video for the next Air Force advertising campaign. The contest has begun and runs until Jan. 9.

Airmen are encouraged to create a video depicting what their unit or they do to support the Air Force mission, as well as highlight why people should join the Air Force. The videos potentially will be used for the next recruiting and retention advertising campaign, according to Keith Lebling, the contest manager.

The contest is divided into two categories: Professional Team and Individual Airman.

The Professional Team category is intended for organizations or Airmen who produce broadcast-quality videos as part of their normal duty responsibilities.

The Individual Airman category is for Airmen not assigned to an organization such as that, and the video must be produced using privately owned video and editing equipment.

"This was an idea that came out of the last CORONA senior leader meeting," Mr. Lebling said. "Our Airmen are extremely creative and have a lot of great ideas, so why not give them a chance to come up with an idea for the next recruiting and retention commercial?"

Once submitted, the videos become the intellectual property of the Air Force and there is no guarantee it will be aired on television, Mr. Lebling added.

To submit a video, Airmen should visit the Video Contest Community of Practice Web site and upload their entry under their MAJCOM folder. If they're not assigned to a particular MAJCOM, Airmen should use the Secretary of the Air Force Public Affairs folder.

In addition, Mr. Lebling said videos should not have an embedded soundtrack or background music, although suggestions are welcome. Also, videos that violate Air Force code of ethics standards will be eliminated from the competition.

The specific submission guidelines can be found on the Video Contest Web page listed above, but note that videos should be no larger than 40mb and between 27-30 seconds.

Mr. Lebling also warned that Airmen must be aware of and avoid potential copyright infringement. This includes, but is not limited to background music, visible logos, endorsing a product or unoriginal video footage.


For More Information
Visit the Video Contest Community of Practice Web site or call the Air Force Public Affairs Agency at 703-696-9148